Signing Edda Media

We´re happy to announce that one of the leading and most innovative media groups in Norway, Edda Media will start to share live content using Shootitlive. Edda Media owns a number of Norwegian newspapers including Fredriksstad Blad, Budstikka, Sandefjords Blad, Laagendalsposten and Lierposten.

“At Edda Media we’re fond of new services. When we find things that not only are new, but also extremely useful we’re delighted. Shootitlive is of great value to the audience, and is super easy for the newsroom, the reporters and the photographers in the field.”

Tord Selmer-Nedrelid, Editorial developer at Edda Media

For Edda Media these factors have been essential to start using Shootitlive:

- Low threshold for use: Simple to use both in the field and for the newsroom to manage. There is a iphone app so that employees always have the abillity to quickly live publish media.

- Flexible: The Shootitliuve player is made in HTML5 with responsive design and scales well to all our platforms. You can send both images and video which will appear in the same gallery.

- High value for our visitors: The public expect pictures and video. We know that our audiences like picture galleries very much. Then they should get more of it.

- Fast: The news is happening now. Shootitlive allows us to cover events with pictures and video as it happens

- Crowdsourcing: Shootitlive is very good to collect images from users. Our visitors can send pictures into the system via email. It’s easy and quick to approve images before they are published.

- Compatible: Shootitlive can be combined with our existing advertising systems, and thus capitalized on.

- Track record: Although the company is new, they already have an impressive list of Newspaper customers in several countries.

- Nice People: Shootitlive are a small company with people who are very involved in the product. Eivind Vogel-Rodin is one of the founders of Shootitlive. He is both a nice guy and has worked as a press photographer. Thus, he understands our needs as a news organization.

Read more on the Edda Media development blog.

Fredriksstad Blad and Laagendalsposten kicked off their Shootitlive usage by mixing the staffed photographers material with real time content fetched from their audience during the festivities on May 17th. Budstikka started with breaking news photos and videos when houses caught fire in Billingstad, Norway.

Shootitlive and Bildbyrån disrupts the picture agency market

The business model for buying images is outdated. Charging for images individually or with limited rights of use may work for print, but is a pain for online publications.

Together with Bildbyrån we’re launching a partnership to offer live photo and video feeds for free. We’re starting with Euro2012, where anyone can embed the feeds and use in their own coverage. And we will continue offering feeds from upcoming sports, entertainment and news events.

“The concept was tested during the Ice Hockey World Championship together with five selected publications and the response was very positive,” says Joel Marklund, co-owner of Bildbyrån.

The player is ad-supported and displays ads in the lower part of the player. “In addition to get the media feeds for free, newspapers, blogs and other sites will soon also earn revenues from ads that appears”, says Martin Levy, co-founder of Shootitlive.

During Euro 2012, anyone can publish live media feeds completely free from all of Sweden’s matches.

Visit to grab the feeds.

Swedish Picture Of The Year Award 2012

Today the Swedish Picture Of The Year Award will take place in Malmö. I´m happy to say that Shootitlive is a proud sponsor and will offer a free live photo feed for press and public to publish and distribute to websites and social media.

Please, feel free to grab the embed code here and you’ll find all the nominees here.

Shootitlive goes web-tv platform

Shootitlive is usually about live media feeds with unedited photos, audio and video clips straight from the photographer’s camera to the web site. But nowadays we have users that use Shootitlive with longer, edited videos as their main web-tv platform. And just as with the live media feeds, videos play seamlessly on iPhones, Desktops and other platforms.

Shootitlive is proudly powering web-tv for customers such as Dagens Media, NyTeknik and Affärsvärlden.

“We’ve used Shootitlive as our web-tv platform since October and we’re very satisfied with the simplicity, stability and ease of use”
Peter Edhäll, CTO at Talentum

Head over to Dagens Media to catch the latest episode of DMTV where Jan Helin, Editor-in-chief at Aftonbladet is talking about the future for newspapers. Or go all geeky with Under Skalet from NyTeknik where they screw apart a Canon 500D camera piece by piece.

If you’re an existing Shootitlive user, get your popcorn out and start uploading your videos.

The Shootitlive Team

Picture Of The Year Awards

We’re proud to announce that Shootitlive is a sponsor for The Picture of the Year Awards in Sweden, Norway and Finland. We will offer a free live photo feed for press and public to publish and distribute to websites and social media.

Today the Norweigan Picture Of The Year Award will take place in Oslo. You can follow the live photo feed below and if you want to publish the feed please grab the embedcode here.

Picture of the week s02e02

How glamorous is the life of a model?
Last week, the Iltalehti photographer Pasi Liesimaa took us behind the scenes of a photo shoot with the Miss Suomi finalists.

2012-01-11 Photo: Pasi Liesimaa / Iltalehti

Anna Tallgren, Miss Suomi finalist

Picture of the week s02e01

Browsing through the pictures of the first week of the new year and realizing that this weeks “picture of the week” is a video. You were aware of you can live publish video with Shootitlive, right?

Late Sunday Sweden defeated defending-champion Russia with 1–0 in overtime to win their first title in 31 years. Through the lens of the Aftonbladet photographer Jimmy Wixtröm you could follow the Swedish hockey team celebrate it’s win in the 2012 World Junior Ice Hockey Championships.

See the entire slideshow here

Best live published photos of 2011

As another year comes to a close we take a look back at the best live published photos of 2011. This year there have been some truly stunning images captured around the world and we’ve rounded up our favorites among the millions of photos which has swoshed through the Shootitlive system for it’s first publication hot of the photographers cameras.

2011-11-27 Rumble of the kings, Photo: Gustav Mårtensson / Aftonbladet

The Lithuanian fighter Marius Zaromskis shocked the crowed when he knocked his opponent Bruno Carvalho to the ground with a spectacular cartweel kick.

2011-11-09 Photo: Rene Schütze / Ekstrabladet

Fierce fire consumes buildings in Løgstør, Denmark

2011-11-09 London student protest, Photo: David Bebber / The Times

Thousands of students march down London Wall as they demonstrate about tuition fees.

2011-07-24 Norweigan Massacre, Photo: Andreas Hillergren / Aftonbladet

People were overcome by emotion at the end of a memorial service at the Oslo Cathedral, which was attended by Norwegian citizens and the royal family.

2011-07-17 FIFA World Cup, Photo: Kicki Nilsson / NA

Japan became the first Asian team to win a FIFA World Cup when they won the final against the United States on a penalty shoot-out following a 2–2 tie after extra time.

2011-06-30 London on strike, Photo: Richard Pole / The Times

Up to a million workers across the UK was on strike in defense of their pensions. Riot police arrested dozens of protesters as violence broke out during pension reform protests.

2011-06-16 Royal Ascot, Photo: Richard Pole / The Times

300 years of horses, hats and high society. This years UK's annual Royal Ascot race was no exception.

2011-06-11 Sweden Rock, Photo:Cladio Berscani / Scanpix

Ozzy Osbourne headlined the Sweden Rock Festival and sprayed foam into the audience.

2011-05-04, Aurora Sky Station

The Abisko National Park is probably one of the best places in the world to find northern lights because of the cloud free sky and it's high latitude.

2011-04-29 The Royal Wedding, Photo: Marc Aspland / The Times

The Duke and Duchess of Cambridge, flanked by bridesmaids, watch the Royal Air Force flypast over Buckingham Palace.

2011-04-14 Danish Royal Christening, Photo: Jens Dresling / Politiken

Crown Prince Frederik and Crown Princess Mary with their children, during the Christening Ceremony service in Copenhagen.

2011-03-12 Mellodifestivalen, Photo: Magnus Sandberg / Aftonbladet

Danny Saucedo didn´t reach the whole way to Eurovision Song Contest in Germany. This didn´t seem to affect his mood as he was seen cracking a bottle of champagne at the after party.

2011-03-02 Ski WC, Photo: Eirik Helland Urke / Dagbladet

Devon Kershaw and Alex Harvey took Canada's first World Championship gold in men's cross country. Alex Harvey sprinted down Ola Vigen Hattestad and silenced the home crowd at the finish line.

Nobel Prize live photo feed

Nobel Prize
Photo: Leif R Jansson / SCANPIX

This Saturday the Nobel Prize ceremony takes place in Stockholm and for the first time in many years we have a Swedish prize winner. Scandinavia’s leading picture agency Scanpix will live publish photos via Shootitlive during the entire ceremony and the subsequent banquet. If you are interested in publishing the live photo feed please contact Jonas Jonsson at Scanpix.

Jonas Jonsson
Key Account Manager Dagspress
Tel + 46 8 738 38 12 Mobil + 46 73 084 10 46
Scanpix, Gjörwellsgatan 30, 112 88 Stockholm

Red Herring Top 100 Global 2011

What an awesome week!

Once again we´re being short-listed for the Red Herring Top 100 Global 2011. Making this list is no small feat. Almost a thousand companies competed for this spot. We are now one step away from the podium and a Red Herring 100 award! You’ll find the complete list of finalists here.

We´re also featured in an article at Articstarup wich is the biggest technology website reviewing and reporting on technology startups and growth entrepreneurship from the Nordic and Baltic countries. Check out the article here.

And we finished the week by winning the quick pitch competition at the Internet Discovery Day in Stockholm.